So many thoughts, so little time, so little space. I am confined to a certain number of words so it’s not easy when you have mandates and an editor who always wants me to market Ben’s. Sometimes I do, thanks to her edits, but it really isn’t who I am. Rather, I like humor and I like to comment on the world, the foibles of us earthlings (gender neutral), and the stupidity of many – not all – of us who walk this Earth… and how we react to each other personally and in commerce. I have recounted how – when I first was in business – people/patrons would look down at me because I wore a white hospitality uniform with a white apron and two side towels (my days of watching Hopalong Cassidy with his two-gun holster). I guess they assumed I was pretty dumb having to work in a delicatessen. I still remember my best friend through high school and college telling me that I was wasting my life. I was smarter than working and owning a deli. I said to my good friend (now a retired Professor of Biology), I will make it work.
I can move mountains and now, almost fifty years later amid the worst epidemic in one hundred years, I am still moving mountains but this time with the help of our key employees.
Because of the dedication and hard work of our employees and the management staff we have been able to remain in business in all our locations save one. And we will continue to improve and innovate as time marches on. Stay tuned… And lastly, lest the editor wreaks havoc on my person, please note that our dining rooms will be open Christmas and New Year’s Eve and Day… and if you prefer to cater at home, please place your orders early.
We want to be the kosher deli choice of your grandchildren and great grandchildren. Thank you for making that possible.
See ya at the Deli,
Simply,
Ronnie
